How Did it All Begin?
We are a group of four young and ambitious students who set up their own company in 2015- just 10 days after Graduation. The fact that 3 of us graduated with different degrees from the University of Essex gives us a significant advantage over our competitors. We can manage our own finance, keep our accounting books up to date, design our own marketing plans, optimise our website and establish good connections with our suppliers without having to hire anybody else!
Our initial aim was to open the first “Green Smoothie Bar ” in Colchester but after facing various barriers with hiring the venue and getting a licence from the Council, we changed the plan. Our substantial market research showed that Essex is the area where people have the highest number of weddings and engagement parties which immediately pointed us to the idea of establishing our own mobile bar company. Everybody need a drink when they have a special occasion, don’t they?!
And here it all started…We did know that being different will be our key to success. This is why we developed our own website with a very high standard optimisation( http://zizzymobilebar.co.uk/ ) and started investing money in social media ads. Logos, brochures, menus and business cards were another thing we spent substantial time on.
Step by step we managed to save money to buy the basic equipment we need, such as fridges, an ice machine, bar tools, etc. In order to keep costs down we made our own handmade wooden bars, which turned out to be our main selling point, brides just love them!
We had to hire glassware and a mini van in order to do our first weddings. We didn’t know how to deal with the logistics and the overall organisation. The first events we run all of us were frightened and no one could sleep the previous night. But now when we are already a running company things have changed drastically. No more sleepless night and poker faces! Similar to every business we just needed some time to settle down and put it all in order.
Now we really enjoy what we are doing and we deeply believe that once we have chosen a job we love, we will never have to work a day in our lives…!